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Category Archives: RhinoPr

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What Marketing Language Do You Speak?

2019, Rhino In The News, RhinoPr, SMPS Boston BlogsBy Susan ShelbyJuly 10, 2019

AUTHOR: Susan Shelby, FSMPS, CPSM on July 10, 2019   Every industry speaks a common marketing language, and the specialized AEC industry is no different. There are key terms, buzzwords, and technical jargon that are used in marketing communications to explain how a firm works with clients, addresses project challenges, and provides practical solutions. We’ve…

Tried and True: Why the Press Release is Not Dead

2019, RhinoPr, SMPS Boston BlogsBy Susan ShelbyMarch 21, 2019

AUTHOR: Susan Shelby, FSMPS, CPSM on March 21, 2019  susan@rhinopr.com  @RhinoPRBoston  LinkedIn Depending on whom you ask, some say that the press release is dead. The rise of social media has encouraged some news outlets to ignore traditional press releases in favor of sourcing news, in real time, through various social media platforms. Yet, studies…

SMPS Northern New England Marketing Communications Awards

2018, Client Awards, RhinoPrBy Lauren PoussardMarch 20, 2018

SMPS National Marketing Award

2018, RhinoPrBy Lauren PoussardMarch 20, 2018

SMPS Connecticut Marketing Communication Awards

2018, Client Awards, RhinoPrBy Lauren PoussardMarch 20, 2018

Publicity Club of NE: Bell Ringer Award

2018, Client Awards, RhinoPrBy Lauren PoussardMarch 20, 2018

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