Using Lean 3P Planning to Implement Operational Change in Healthcare Settings

by Jason Costello and John Fowler Just as healthcare delivery is evolving through new patient-provider approaches and transformative technology, so is the design of healthcare facilities rapidly advancing by the use of Lean process improvement methods. Lean in healthcare has focused on continuous, incremental improvement of existing processes that were primarily concerned with the operational aspects…

Overcoming development challenges in a crowded urban environment by Jonathan Miller

AUTHOR: Jonathan Miller, LBC Boston   Considered among the largest urban revitalization efforts in Massachusetts, the new Quincy Center will encompass more than 50 acres of mixed-use development in the heart of this crowded historic city.   Read entire article in the April 2018 issue of High Profile Monthly. (flip to pages 20-21)

Preparing for the Inevitable: Construction Crises

By Susan Shelby, FSMPS, CPSM, President & CEO of Rhino PR and Peter Hillan, Partner of Banner Public Affairs Bodily harm and serious property damage are major risks when dealing with active construction projects, despite strict adherence to safety regulations. Construction firms designate time and resources to safety programs, equipment, and coordinators, but often fail…

Align PR and Marketing Strategy with Business Goals for Communications Success

By Susan Shelby, FSMPS, CPSM, President & CEO of Rhino PR   As marketers of professional services, we know what PR and marketing tools are available and most effective for a desired outcome. Smart marketers conduct their due diligence and market research, execute on PR and marketing initiatives, and then gauge success and outreach. However,…

Anatomy of a PR Plan Continued: Matching PR Efforts to Your Firm’s Business Development Goals

A coordinated public relations plan is the key to successful business development By Susan Shelby, FSMPS, CPSM, President & CEO of Rhino PR Strong client relationships are the core of business development (BD). Strategically building and nurturing client relationships can help you navigate your firm into the directions of growth you wish to attain. Public…