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Daily Archives: July 10, 2019

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What Marketing Language Do You Speak?

2019, Rhino In The News, RhinoPr, SMPS Boston BlogsBy Susan ShelbyJuly 10, 2019

AUTHOR: Susan Shelby, FSMPS, CPSM on July 10, 2019   Every industry speaks a common marketing language, and the specialized AEC industry is no different. There are key terms, buzzwords, and technical jargon that are used in marketing communications to explain how a firm works with clients, addresses project challenges, and provides practical solutions. We’ve…

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