rhino pr gets you published, new england real estate journal

Dynamic Building Enclosure Commissioning

REDUCING RISK By Kristophor Linster November 18, 2016 A key to avoiding performance issues and costly failures in building construction is about planning, establishing, and validating that the exterior of the facility meets objectives as defined through the process known as Building Enclosure Commissioning (BECx). It has become a major component of evaluating a facility’s future…

rhino pr gets you published, new england real estate journal

PR 101: Speaking Opportunities

Susan Shelby, FSMPS, CPSM President & CEO Rhino PR You know that presenting at conferences will position you as an expert in your industry, build your company’s brand, and gain visibility from your target audience, but do you feel overwhelmed with how to find these speaking opportunities? Do you need tips and tricks for completing a winning…

rhino pr gets you published, new england real estate journal

How to Publicize a Project: Media Relations Part II

By Susan Shelby, FSMPS, CPSM Public relations is an invaluable marketing tool, creating visibility and brand recognition, credibility and third party validation through editorial placement, and ideally, lead generation. Unlike paid advertising, direct mail and other communications vehicles, editorial placements are vetted by a neutral third party (the media), lending credibility to your news and…